Locks of Love Visual Identity


A re-branding concept for Locks of Love, a non-profit organization that accepts donated hair and makes free wigs for children who have hair-loss conditions such as cancer or alopecia. In the logo, I incorporated the love and care that the child receives from the donor and from the organization. Not only does the hairpiece give the recipient the strength and confidence to live the best life that they can, it also becomes a woven thread that connects the recipient to the donor, proving love is the strongest bond of all. 

Photo Attributions:

Scott Higden 

Noorulabdeen Ahmad

Emma Simpson